WORK

Employee Experience

eBay Employee Recognition Program

Recognizing achievement through a value-driven award show

eBay was launching an exciting new peer-to-peer recognition program—the Luminary Awards. We were asked to grow awareness of this new program as well as the values that inspired it. And that’s what we did, starting with a program launch video.

We educated eBay employees at all levels on the new brand values and associated Luminary Awards. Soon enough, they began to recognize their colleagues for living these values and the nominations came rolling in.

The Luminary Awards went gangbusters. We had over 2,200 nominations and almost 27,000 votes! Incredible engagement. Thank you for all you did to help that!”

Internal Comms Manager